Giovannetti Collezioni was founded in 1965 in Pistoia, Tuscany, by Benito Giovannetti. The company’s approach is founded on the tenets of high-level industrial design, and a combined spirit of invention and quality workmanship have been evident since its early years, which included collaborations with designer Roberto Tapinassi and Florence-based architecture firm Superstudio. In 1970, global accolades came with the success of the Anfibio convertible sofa, intelligently designed by Alessandro Becchi (1946–87). Awarded with the Compasso d’Oro for industrial design at the Milan Triennale in 1972, its comfortable, malleable form has gone on to achieve cult status–sold in tens of thousands, it has been exhibited in thirteen museums worldwide.
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